Writing sales copy for a new or to-be-relaunched product takes a lot of energy and concentration. When you finish that first draft, take a rest. Then go back to what youve written with this sales copy checklist, which outlines the eight most frequent corrections and improvements I make on copy given to me by clients or students.
Selling Yourself As A Freelance Business Writer: Skills, Or Knowledge?
You know the secret to a long-term, and profitable, client relationship is delivering effective communication tools. But you may not realize that the impact of your writing has more to do with your skill as a writer than with your knowledge of the subject.
9 Tips for Handling Public Speaking Questions
Do you know how to handle questions from an audience? This article provides nine simple steps that make you look professional, in control and in a manner that reflects on your message.
Copy Makeovers Made Easy
How to sell more of anything via effective, cheap, useful, fruitful and intelligent advertising. Specific strategies to increase your sales in any type of business, online or off, without spending a fortune on copywriting.
Handling The Dreaded “Price Increase”…
Price increases are a fact of life and a subject that strikes fear in the hearts of most sales people. True Masters of Selling understand the dynamics of price increases and how best to deal with them. No silver bullets or magic answers here, but instead solid strategies that will help you deal with the inevitable. These ideas will help increase your percentages of a positive outcome in customer transactions dealing with price increases.
How I Lost The Secret Of Dazzling Success For 20 Years
When I started a new job selling door-to-door, it seemed like heaven. I was ecstatic from the first minute of the first day. Every house I walked up to, my heart sang and I said over and over to myself, “I am SO-O-O-O-O-O glad to be out here and not trapped in that cubical.” Then, after a few weeks, something quietly changed.
THE RISING OIL
The price of crude oil has risen by about $40 per barrel in the last year. At the gas pump, prices are rising at an alarming rate with no sign of a slowdown any time soon
What If You Hate Selling?
I’ve heard a lot of people say that they LOVE the idea of having a home business but that they HATE selling stuff! You might be able to relate to this. I’ve been doing business from my home for a while now and there are some parts of the business that I just LOVE and that come naturally, like talking with people, listening, and teaching …
What Is Collusion At An Auction?
If youve never been to a live auction, then you may not have ever heard of the term collusion. Not all auctioneers mention it, so even if you have been to an auction or two, you may never have heard of the term.
The Sales 411
Here’s an interesting thought: Everything comes back to selling. Think about that for a second. The world revolves around sales…. every business regardless of what they do, have to sell. Every person sells. You sell your favorite movies, favorite books, favorite restaurants, favorite shoes. You even sell yourself on ideas and thoughts.
Some Hard Hitting Sales Questions You Need To Ask Yourself If You’re In Sales
Some hard hitting sales questions you need to ask yourself if you’re in sales.
Selling Is All About “Lowering Risk”…
Selling is all about getting people to change and change always involves risk. Generally, when given a choice, most people will always choose to not change. People are creatures of habit and change requires them to break old habits and create new ones. What makes selling difficult is the fact that it requires you to work against human nature by getting people to change (and you thought this was going to be easy!).