Writing sales copy for a new or to-be-relaunched product takes a lot of energy and concentration. When you finish that first draft, take a rest. Then go back to what youve written with this sales copy checklist, which outlines the eight most frequent corrections and improvements I make on copy given to me by clients or students.
The Secret Power of Words
If the best way of communicating with prospects and existing customers was through sign language, wed all have to learn to sign. Or if the best method of communication proved to be some kind of mutually understandable code, wed all have to learn that code in order to say anything. Thankfully, our communication process is much more simple or is it?
Writing Sales Copy That Sells
When writing a sales copy, all internet marketers know that a long copy will sell more than a short copy. This does not mean that the more words the better; the quantity and the quality of detail is what will improve its performance.
Having the correct sales structure will keep the reader interested from start to finish. These are the steps to follow to create a successful sales letter:
1. USE A POWERFUL HEADLINE. Express the main benefit of your product in a short se…
Writing Up Sizzling Sales Copy That Converts Even The Fussiest Prospects Into Customers
In this article we outline the key points that you MUST incorporate into every sales letter you wield. These four factors really will make or break your sales page. Then well discuss some hard-hitting sales letter tactics that Ive used myself with explosive results. Unlike other scams these tactics actually add value to your package while increasing your credibility.
Why Buy? How To Write Sales Copy That Sells
Sending the Right Message
Successful Home Based Business
It is a widespread misconception that if you try to start a successful home based business, you will have to dedicate all of your precious time to it to make it work, especially in the early stages. However,It is possible to start your own home business and still have the power to make your own timetable.
Affiliates Must Pre-Sell?Don?t Make the Mistake That Will Most Hurt Your Business
Creating an affiliate Web site that is one big sales letter is not going to lead to huge sales. Why? Because visitors will resist your sales pitch no matter how enticing your Web site, and they will not likely click through to the merchant’s site. Even if they do click through, they will be faced with another sales pitch, possibly with some of the same wording. By selling instead of pre-selling you are actually hurting your chance to make a profit.
How To Motivate People To Buy
What motivates the people who visit any website to buy?
This is the one question that every Internet Marketer is seeking the answer to. If you know how to motivate people to buy, then you can increase your sales and your conversion rate. And wouldnt that be good for your profit and your business?
So what motivates people to buy?
It is often said that you should give people what they need, because that is what they are going to buy. That may well have been the case o…
How To Test Your Sales Copy
Youve got a website and its selling some copies of your product. You want to sell more, but how do you properly test the changes you make in order for you to know how you are improving your sales?
Internet Marketers talk a lot about testing your sales copy and your website, but very few talk in detail about the methodology of this testing. It is very easy to get confused and undo the changes that were increasing sales!
I remember when I was at school in my chemistry c…
To Hype or Not to Hype?
Hype can be good or bad, depending on whether it reflects our natural enthusiasm, or whether it’s designed to manipulate others. Assess whether your hype is good or bad by questioning your motivation, and by considering the needs of listeners or readers.