Coming from the “Internet generation,” I understand the importance of doing your business, or at least advertising your business online. The Internet has opened up a wealth of possibilities to businesses that were simply not available 10 or 15 years ago.
Niche Marketing is the last great frontier for the small business entrepreneur. Out there in the ‘real’ world, small businesses don’t have a half fair chance of competing against the giant international corporations of the world. The Internet has evened the odds for small business. The Internet has created a real equal opportunity for those who are willing to use it. There are several different ways to
Commercial printing companies have developed several techniques in printing.
I get calls every week from lawyers saying theyre not getting calls anymore from yellow page advertising. Having done quite well in the past, they’re afraid to discontinue the advertising. They want to know what’s going on and what to do.
Apparently, lawyers are not the only ones. In his article “Quit wasting money on Yellow Page advertising” by Peter Fernandez, D.C., a yellow page, print advertising and practice management consultant for chiropractors, Dr. Fernandez answ…
There are many things that are important to catalog design. Your images must be sharp and appealing. Your text and even the font you use for the text is important. The cover page design and the design of your catalogs product pages all play important roles in designing a catalog that will bring in new customers and sales.
However none of the things mentioned above are more important than the type of paper you will choose to print your catalog on. The feel of your catalo…
Some obvious things have to be made more obvious to be appreciated. They are the things that we know but we take for granted. We have to reiterate them sometimes not only once but several time to reverberate in our consciousness.
One way to announce or promote a certain new product or special events is perhaps through using of vinyl banners. Large or small size of printing these vinyl banners are can be able to print and in many types of weather it can hold up extremely well.
Making a living out of selling Logo Designs can be fraught with danger. Cuthroats willing to slash your throat on street corners, drug crazed thugs and conniving conmen are just some of the things to avoid. Its a jungle out there so make sure your logo design is bulletproof.
Headlines serve the purpose of getting the attention of the reader. With a good headline, the reader gets intrigued to read the article, brochure, newsletter or ad. There are many techniques employed to produce effective headlines.
There is a new form of advertising that is taking off and from the new coverage it is getting it may be the next biggest thing since PPC. Currently webmasters spend huge amounts of money to get web visitors via banner ads, popup ads, and pay per click ads. The newest mode of attracting traffic is called Pixel Advertising.
The basic premise is that people buy pixels on a web page that link back to their web site. The pixels form images that develop into a mosaic that can b…
Here is an advertising design idea that will challenge you to make imaginative ads rather than boring ones. I call it the “Photo ID Design Model” and it is a very useful device if you create advertising for your company or organization. It is one of the easiest and most effective ways to create a striking ad, banner or poster. And it will almost always give you a result that gets noticed.
** Consider the photo id
Think about a “photo id” for a minute. Its most dominant …
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