Podcasting is a powerful, inexpensive and easy new medium for sharing your message with a focused and passionate audience. As a podcaster you?ll become a recognized expert in your area of interest or expertise.
Podcasts, which allow viewers to download video material into their iPods to watch at their own convenience, has always been a secret weapon for harassed parents looking for a way to entertain bored and listless children.
Each day starts and usually ends with the same BIG question. Our clients and prospects ask us, “How can I grow my business and capture my fair market share?” Our answer is quite simply, “Build yourself a base of prospects and work that pipeline relentlessly and efficiently.”
One BIG tip that I can offer you as read my short synopsis today, learn how to become a successful PodCaster and watch your bottom-line fly skyward!
In learning anything new there is always a sharp learning curve, and you?re sure to make a few mistakes a long the way, we all do. However in an effort to save you some grief and embarrassment along the way I?ve compiled a short list of some common mistakes and how to avoid them. So read on, and enter the podcasting arena a few steps ahead of the competition.
As you know podcasting is simply an audio file that is placed on a website. If it is combined with an RSS file — people can subscribe to your feed, and listen to your words of wisdom at their leisure. This is a good thing, it is getting your words — your voice — your identity to the masses.
For those of you who have already launched your initial podcast, it may take a while before you begin to see an increase in traffic to your site. But it may be a good idea to start considering how you?ll respond when you do. Before you figure out how to spend your new revenue, it?s necessary to train your staff to cope with the increased amount of interest and additional consumer inquiries, so that they can become satisfied and loyal customers.
Ever wonder about the evolution of the podcast? While podcasting is a comparatively young technology it still has a rather fascinating albeit brief history. The background of the word, “podcast” is quite fascinating and is reflective of the dynamic nature of the Internet community.
“Podcasting” is a term coined from the Apple Computer Corporation product ? the iPod, which is a portable digital audio device that lets its users store music from their computer to the device so that they can listen to it anywhere, anytime.
What we know as a podcast had its beginnings in the creation of MP3 files that could be downloaded and played on the iPod device developed by Apple Computer. The release of the iPod encouraged people to share their music with others. They then realized that they could create, upload, and download information other than music. Some iPod users reverse engineered the device and loaded various types of firmware or operating system software. Other users decided that they would sha…
Mention podcasting and the image of someone sitting in their basement with a computer and microphone, dreaming of becoming a professional DJ, is what comes to mind for many. It may surprise you to learn that this emerging technology is actually becoming a mainstream marketing and communication tool for businesses, with the potential to make significant contributions to the bottom line.
How can you create a successful podcast? What are the challenges most often faced by independent podcasts? How do podcasts generate revenue? In our case study we explore these questions and the lessons you can learn from the popular Coverville podcast.
What’s the most precious commodity in the world? The most precious commodity in the world is not something you can mine, or harvest, or hoard in safety deposit boxes. The most precious commodity is something you have an almost endless supply of.