On any given day, the weather trend is usually the first subject of conversation. During the past month, anywhere you go in the United States, the price of gasoline has become a primary topic to complain about. Most people, and businesses, feel helpless when looking toward winters fuel bills.
What Stops You?
Have you ever had a terrific idea which you didn’t act on? Of course you have. I don’t mean anything fancy either. Nothing earth-shattering. Just a plain old-fashioned good idea which would have made you more money. But you didn’t get moving on it.
Oh well.
I have a friend I’ll call James. James is an independent management consultant and a deep, creative thinker. I have great respect for his abilities to understand his clients and develop unique solutions for them. But…
Price Check: How To Set Your Product Prices
How you price your products has a tremendous impact on your business bottom line. Thats why you, as an online seller, need to find the pricing strategy that works for your web store and allows you to achieve your business goals.
Auto Insurance For The Digital Age – Online, On Demand
The maturation of the Internet has turned it into a viable marketplace and no industry has benefited more than the auto insurance business. In May of 2006 alone, Yahoo saw almost four million searches on “car insurance.” Three of the strongest insurance companies in the country do their selling primarily over the internet or telephone: Progressive, eSurance and Geico.
Listing Your Property With To High of a Price
The biggest issue many homeowners face when listing their house for sale is the price. You want to get the most you can, but be careful when it comes to pricing it to high.
Car Insurance Pricing Plans
The law requires liability insurance for all drivers and vehicles. This means that if you are involved in a serious accident, and it turns out that it was your fault
Toll Free Conference Calls
Conference calls are a convenient method of communicating with a lot of people all at once. Technologies today allow many different types of conference calling.
For a small business, simple 3-way calling may suffice. This feature is available through your telephone company and whatever long-distance rates you have on the phone that originates the call will apply.
When several people located in many different places need to access conference calls, a conference call comp…
Will You Pass the Flinch Test?
There is a little test that professional buyers give to every sales person. It is a test to see if they are confident in the price they presented. They call it the flinch test. Will you pass the test?
Creating Cash Flow with Old Inventory
Too much inventory ties up critical cash for your business. The key is to find the right price to move your merchandise. Slow moving items take up space and cash that could be used for more profitable items.
A Price-Value Matrix – A Cool Tool for Finding Your Just Right Pricing Strategy
Is the price right? Goldilocks tried three chairs, three bowls of porridge, and three beds before finding the ones that were “just right.” In much the same way, your working toward “just right” prices and marketing methods will definitely pay off, as it did for me.
A Testimonial is Worth 100 Cold Calls
If you hate cold calling, and even if you don’t, you should start capitalizing on the work youve already done. Leran how to get great testimonials so you can maximize your marketing efforts and so you never have to make another cold call again.
What Is Marketing?
To too many people marketing equates to one of two things:
– Selling: with all that entails such as the dreaded double-glazing or financial salesman.
– Advertising: with all that entails such as the slick young creative and smarmy account person.
Of course marketing also encompasses these functions though, hopefully not as in the stereotypes that are in so many minds but marketing is about a great deal more than just selling or advertising.
Marketing is the wide…