Here are some great tips on how to overcome one of the biggest challenges in every businesses advertising, how to gain the trust of potential customers!
The Secret Power of Words
If the best way of communicating with prospects and existing customers was through sign language, wed all have to learn to sign. Or if the best method of communication proved to be some kind of mutually understandable code, wed all have to learn that code in order to say anything. Thankfully, our communication process is much more simple or is it?
A Copywriting Lesson from Dr. Seuss
Looking for inspiration for your next marketing communication? Try the childrens bookshelf.
How to Make the Most of Your Website Copywriter
Many people feel uncertain when dealing with copywriters. Like any artform, writing is subjective; instead of black and white, most business owners and marketing managers see indistinguishable shades of grey. But copywriting possesses one key element that most other forms of art dont a commercial imperative.
Top 10 SEO Copywriting
I love testing and tracking so, it was only natural for me to track the moves of a little SEO copywriting experiment I did. My findings were quite interesting.
Basic Web Copywriting Checklist
Copywriting is one of the most important parts of internet marketing. Once you get visitors to your site, you must depend largely on your sales copy to convert the visitors into customers.
Sadly, many webmasters neglect the art of web copywriting. Copywriting truly is an art, but have a checklist of important points is also helpful. Here are some of the major components of good web copywriting.
1 Your Headline
Does your headline grab the readers’ attention and compel…
Internet Copywriting – Make Your Offer Irresistible!
Want to increase your online sales? Make sure your offer is one they can’t pass up!
Any offer you make through your Internet copywriting needs to be worth the readers’ time. Time is valuable and there is no bigger waste of time – for you as the creator or for your reader – than a worthless offer.
A number of years ago, a newspaper advertising sales rep went to her boss, disgusted that her client would not buy the ad schedule she pitched. It turned out that the last tim…
Useful tips how to make your content sell
Examines major techniques of the writing of informative and convincing content. Provides information on the influence of marketing on copywriting process.
Business To Business Copywriting Secrets
Let us show you how to increase your marketing results and get more qualified leads through effective, proven copywriting.
Making It Easy for Customers To Choose You
If someone were standing in front of you and told you that they were considering buying my desk from you or from Vendor Z, what would you say to convince them to buy from you?
Watch Out! Copy Mistakes Are Sinking Your Site
No matter how well you write, or even if you have a professional writer create your web site copy, you’re going to have errors. Misspelled words, awkward sentences, phrases that don’t make sense, and words that are used incorrectly run rampant through many sites. And it’s no wonder. Writing well is hard work. Even a good writer will be too close to the copy and won’t see ALL their mistakes, even when re-reading the copy carefully.
Mistakes in your copy can sink your web si…
Choosing a Great Copywriter
What to look for next time you hire a creative genius!