What is revivification? It’s a renewal or restoration of life. It is recalling/recollection. It is bringing something that once was, back into an active state.
The Downfalls Of But
I really like you, but…
Superstition As Persuasion
Why do we say “God bless you” when a person sneezes? It started in the Middle Ages when they thought that the devil could enter a person when they were unguarded, such as in the midst of a sneeze. It was thought, if someone said the magic words, “God bless you”, then the demonic possession could be avoided.
Storytelling Persuasion
Facts and figures are forgotten. Stories are retold.’ -Jeffrey Gitomer
Shut Your Trap
This is crazy. . . It’s an older story, but very interesting in terms of when to talk and when not to talk.
Persuasion Within The Pink Bubble
“It is the pervading law of all things organic and inorganic, Of all things physical and metaphysical, Of all things human and all things super-human, Of all true manifestations of the head, Of the heart, of the soul, That the life is recognizable in its expression, That form ever follows function. This is the law.” ~Louis Sullivan
Pitch Your Pitch, Ditch Your Script
“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” – Peter F. Drucker
Powerful Persuasion — Eliciting Peak Emotional States With Music
I’m sure you’ve had this experience: you’re driving down the road, listening to the radio, and suddenly you’re transported back to a memory from ten, fifteen, twenty years ago. A song, maybe not even a great song, or a song you particularly liked very much back then comes on the radio. Maybe it reminds you of a time when you were in love, or when you were heartbroken, or when you were having the time of your life with friends.
Persuasion Based On Your Prospect’s Needs
“Nothing has more strength than dire necessity.” ~ Euripides
Persuasion Through The Competitive Spirit
My life has changed dramatically as a result of my commitment to exercise, and in particular, my routine at the gym. And I noticed something interesting one day as I was working out.
Old Fashioned Sales: Features And Benefits
If you’ve ever cooked noodles you know that you can determine if they are done by throwing the noodle against the wall to see if it sticks. If it does, then it’s done. When I think of ‘features and benefits’, I think of someone throwing a whole pot of noodles against the wall to see what sticks.
Language Pattern: Awareness
“The moment one gives close attention to anything, even a blade of grass, it becomes a mysterious, awesome, indescribably magnificent world in itself.” – Henry Miller