ItÂ’s actually simpler and easier to make a good sales letter than most people think. And to make one, all you need is patience and the willingness to learn.
Direct Mail Sales Letters
Direct mail sales letters are more difficult to read than most types of business correspondences because of two primary reasons: firstly, direct mail sales letters are unsolicited which basically means you?ve no right to expect that your recipient will indeed read your letter, much less open it.
Costliest Copywriting Mistake #1: Underestimating The Value Of Ad Copy
Why do some salespeople sell like gangbusters while others fall flat on their face? Because what they say, and how they say it, is everything.
Create Good-Quality Web Site With Jim Edwards? Help
The internet is one of the many children of modern technology. To most individuals, the internet serves various benefits for them. With the internet loaded with different types of information, people seek answers to several questions in mind through the web. It is not solely information that the internet brings you; it can also bring you entertainment. There are a lot of entertainment items featured over the net ? there are web games, videos to view, chat rooms and other form…
A Web Copywriter Should Know The Rules And How To Break Some
What makes a good web copywriter? Just anyone who knows how to proofread? Of course not.
An Introduction To Sales Letters
The world is truly a continuous work in progress. That is because it is estimated that every hour, a new business or company starts up, making up for already congested industries.
Writing For The Web: How Good Copy Becomes Bad Marketing
Keyword optimised copy often doesn’t focus on the benefits for the customer. It focuses on the features of your product or service. Bad idea. Bad marketing.
Some FAQs for Aspiring Copywriters
I get an email at least once a week from aspiring copywriters seeking advice on how to get a foothold in the industry. It’s obviously a popular topic, so I thought I’d put some of the more common questions and answers on paper in the hopes that it might provide a bit of an insight.
The Basics of SEO – Some FAQs
Search engine optimization (SEO) is a foreign field to a lot of people. Rarely does a day go by when I don’t get asked a few questions on the subject. So I’ve decided to post this FAQ article in the hopes that it will help people understand the basics, and make them a little more comfortable with the whole domain.
Using Free Reprint Articles – Some Questions Answered
Is it true that using free reprint articles gets you a higher search ranking? If so, what page comes up in the rankings? The page containing the article or your Home page? And what about other websites that publish the article?
Jagger, Google Analytics, and the Future of Search & SEO
Two big things have just happened in Google-land: Jagger and Google Analytics. Together, these two events may have changed the face of search forever.
Confused About Google’s Index, Link Dampening, & No. of Links?
Unfortunately, there are a lot of fairly misleading articles out there. This article sets the records straight on a few important issues.