These days, theres widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, its commonly accepted that web copy is a vital component of any website. But how much web copy is enough?
A Copywriting Lesson from Dr. Seuss
Looking for inspiration for your next marketing communication? Try the childrens bookshelf.
For Newsletter Publishing Success Keep Your Focus on What Matters
When you publish a newsletter, it’s easy to get caught up in what everyone thinks you *should* be doing–publishing in flashy HTML, writing more frequently, etc. But, chances are, you already know how to make your newsletter work for your readers. Read on to find out for yourself.
One Product, Three Customers, Three Different Ways To Write
Before assuming that every member of your target audience is alike, take some time to do a little research. Then write so that you communicate directly with them on their level. You’ll find your conversions rise when you give your visitors the information they want.
The Hidden Secrets of a Perfect Sales Copy.
Learn the facts about how your sales copy should be. What main points you have to just not remember but strictly follow to generate sales.
Web site copywriter in the 21st century
The article provides you with an insight into the process of hiring professional and skilled copywriter. The article examines the skills and experience that highly skilled web site copywriter should possess in order to compose attracting and appealing content.
A Day in the Life of a Freelance Copywriter
Ever wanted a job where you could spend all day, every day, writing clever and inspiring prose? Yes? Well dont become a freelance copywriter!
How to choose a professional copywriter
You already know that professional copywriting is worth its weight in gold. You know that a good copywriter can help both to drive traffic to your website, and to keep it there once it arrives.
What you don’t know is how to find that copywriter.
Perfect Grammar Is for Sales Sissies
If youre like me, youre not writing that banner ad, Web site, or landing page to make your English teacher proud. Youre writing to sell.
The indispensable qualities of professional copywriter
Provides an insight into the process of choosing professional copywriter and the qualities that the copywriter must possess.
What Does It Take To Succeed As An Independent Copywriter?
In looking back on the nearly four dozen aspiring copywriters I’ve trained and mentored over the years and asking which personal qualities posed challenges and roadblocks and which enable beginners to carve out a lasting niche for themselves, I have zeroed in on four key skill areas. To build and sustain a copywriting or marketing consulting business, you need to be or become good in these four competencies:
1. Writing. To develop persuasive written materials, you must lea…
A Novice Guide to Become an Effective Content Writer
If there is one role to be filled in the Internet which matters most to a website, it is none other than content writers. Of course we could not ignore the fact that web designers and programmers are also important in giving a good website. However, it is the content that matters to the audience.