Have you ever wondered why radio stations use jingles? A mini-song (jingle) is played several times each hour. Listeners can get to the place where they know that jingle by heart and can sing it even when the radio is off. The jingle is used going into a weather break or back into music. The jingle seems ever present on radio, but why?
Shaping Your Marketing Message: 3 Tips For Improving Conversion
Understanding how visitors will view your sales message and how theyll respond to it is a challenging prospect for any online retailer. But studying consumer behavior can help you make adjustments to your marketing campaign that will improve your click through rate and help you convert more shoppers into buyers. Andy Jenkins, founder of online business forum http://StomperNet.com, shares three tips to help you maximize your marketing dollars:
Shipping Credits For Online Sellers: How To Reclaim Your Refunds
Selling online means shipping products to your customers on a regular basis. But if youre like most online sellers, you may be unaware that five percent of all shipped packages fail to meet a service guarantee and, therefore, qualify for a refund. For frequent shippers, those numbers can really add up; yet nearly one hundred percent of those refunds about two billion dollars annually go unclaimed. Points out Jeff Lindmark, of shipping auditor http://Veriship.com, If you…
Seeing The Whole Picture: A Wholesalers Role In The Retail Chain
You probably realize that, as a retailer, you need to get as close as possible to the source of your products to maximize your profit margins. But if youre like most retailers, you may think that means going to the product manufacturer. You might assume that because the wholesaler stands between you and the manufacturer, the wholesaler is a middleman. But by that logic, you as a retailer are also a middleman, standing between the manufacturer and the end user.
Selecting And Changing Your Product Lines – What Should I Sell Now?
Product Sales Tracking
Rss In A Nutshell: What It Is And What It Does
Youve probably heard the term RSS feeds before, but if youre like most people, it doesnt mean much to you. However, if you sell online, its high time you discover this powerful marketing tool and what it can do for your eBiz. According to Jeff Molander (http://www.ThoughtShapers.com), CEO of performance-marketing consulting practice, Molander and Associates, the potential of RSS as a promotional vehicle for online retailers is tremendous.
Safe And Stress-free Shopping! Building Customer Trust
As more and more merchants move online, it becomes an increasing challenge to stand out from the pack. While price may influence a shoppers choice, its usually not the deciding factor: most buyers would prefer to pay a bit more for an item they feel safe buying, than to spend less and worry theyre throwing their money away.
Promoting Yourself On EBay – Tips From A PowerSeller
One key to selling successfully on eBay is getting people to your listings. If no one sees what youre selling, no ones going to buy it. But even once they get there, if they dont like what they see, they wont stay around and bid. EBay PowerSeller Skip McGrath, of http://SkipMcGrath.com, shares some simple techniques you can use to boost your traffic and your increase your sales:
Preparing For The Holiday Season Now – Christmas In July?
Christmas comes a little early every year for the online retailer June or July to be exact. If youre just starting to prepare now for this years holiday selling season, youre none too early. Most people think the holiday buying craze starts the day after Thanksgiving, but the truth is it starts in September and tops out in November. So now is the time to get ready for the busiest selling season of the year.
Product Sourcing Strategies – New Trends That Will Work For Your E-Biz
Changing with the Times
Product Sourcing Strategies For The New Year: 5 Ways To Boost Your E-Biz
Theres no better time than the New Year to re-evaluate your product sourcing strategy. You cant look at your product sourcing in 2007 the same way that you did in 2006. Consumer trends cycle and changeyou need to understand what buyers want NOW. According to seasoned trend-spotter Lisa Suttora, of http://WhatDoISell.com, there are five specific strategies you should be incorporating to see your E-Biz succeed in the coming year:
Product Sourcing Strategies For The New Year: 5 Ways To Boost Your Ebiz
Theres no better time than the New Year to re-evaluate your product sourcing strategy. You cant look at your product sourcing in 2007 the same way that you did in 2006. Consumer trends cycle and changeyou need to understand what buyers want NOW. According to seasoned trend-spotter Lisa Suttora, of http://WhatDoISell.com, there are five specific strategies you should be incorporating to see your eBiz succeed in the coming year: