EBay is one of the most powerful marketing tools around, but all too many small business owners are missing out on the opportunities it affords. Whether your business is online or brick-and-mortar, eBay is a tremendous promotional resource that you really cant afford to overlook. Its critical to your business success that you incorporate the traffic-heavy auction site as an ongoing part of your business strategy.
Untapped Marketing Resources: Growing Your Own Ebiz With Ebay
EBay is one of the most powerful marketing tools around, but all too many small business owners are missing out on the opportunities it affords. Whether your business is online or brick-and-mortar, eBay is a tremendous promotional resource that you really cant afford to overlook. Its critical to your business success that you incorporate the traffic-heavy auction site as an ongoing part of your business strategy.
Use What Youve Got: Capitalizing On Ebays Extensive Resources
An eBay store is a tremendous sales channel for any Internet retailer. The traffic alone makes it more than worth the small price tag. But many eBay sellers dont avail themselves of the impressive line-up of marketing tools eBay supplies, and miss the chance to increase their exposure and improve their sales. States Rebecca Shapiro, co-founder of eBay store consulting service, http://OasisConnect.com, I see very few sellers tapping into all the resources they have at their …
Using Video To Draw Business On The Web
It has been proven in the United States that there are more broadband internet users compared to dial-up. That being the case, media that requires high bandwidth is now more readily available to anyone who wants to download it.
Trend Or Fad? What To Ask Before Choosing Your Product Line
While its important for every online seller to keep their eyes on consumer buying developments in their product market, its equally important for them to understand whether those development are trends, or merely fads. Its easy to confuse the two; but to source the right products for your E-Biz customers, you need to be able distinguish between them.
Understanding LLCs – The Ups And Downs Of Incorporating
You may not have considered it, but if youre starting an Internet business, youre starting an actual business and that means constructing a legal entity, usually a sole proprietorship, an LLC, or a corporation. By default, you have a sole proprietorship, but this formation offers you little in the way of protection or tax benefits. So what about your other options?
Understanding Product Life Cycles: How To Always Pick The Right Products
When you sell online, you might be tempted to think that, once youve found a product and a supplier, the only thing left to do is sell. But without ongoing market research and product sourcing, youll soon see your profits begin to decline. No matter how in-demand a product may be, it still has a limited life span. What sells at a premium today, you may not be able to give away tomorrow. Thats why you need to constantly keep an eye on where your products are in their life c…
Tradeshows The Right Way – How To Get The Most Out Of Going
For online retailers, trade shows are an incredible opportunity to source goods, connect with wholesalers and manufacturers, and expand their product lines. But there’s a right way and a wrong way to attend tradeshows. To get the most out of your experience, you need to prepare.
Tradeshow Sourcing: When The Shows Over
Following Up with Suppliers
Trend Blending: How To Predict What Buyers Will Want Next
Keeping up with consumer trends is essential to building a profitable product line for your E-Biz. Its a common misconception that trends are random, popping out of nowhere; but this is seldom the case. According to veteran trend spotter Lisa Suttora, founder of http://WhatDoISell.com, most major trends are the result of a process she refers to as trend blending. Explains Suttora, Multiple trends often merge to form the next big trend. If you look closely at todays hot i…
The Truth About Optimization – 6 Common SEO Myths Debunked
Gaining good positioning with the search engines is one channel for increasing your online business but its not an end in itself. Your ultimate goal isnt higher traffic, but higher sales, and thereby, profits. Will Reynolds of SEO consulting firm http://ThinkSeer.com, sheds some light on common misconceptions regarding search engine optimization:
The Two Most Important Factors In Ecommerce Design
OK, so the title isnt strictly true there is one important factor in ecommerce shopping cart design and two things you have to do achieve it. The goal is to make people purchase your product. The two things you have to do to make them buy is to help and persuade.