?What have you Googled lately?? Ask anyone that question 10 years ago, and you would have gotten a strange look. But now, Googling is a part of life. When we need something, increasingly, we search for it on the Internet.
Google?s Bigdaddy about to take control
When you?re a search engine that accounts for over 46% of all searches on the Internet, you are a bona fide Big Daddy. But for Google, it?s more than a nickname?it?s the future.
What Is Brand Identity?
A strong brand identity can position a company above its competition all by itself. But having a brand that strong takes time, money and effort to develop. Its not as simple as just redesigning a logo or rewriting a tagline. Brand identity is the reason you offer for your customer to choose you instead of your competition.
Defining Corporate Identity, Brand Identity & Brand Image
Brand identity is the complete package of a business to its customers. It includes the companys service reputation, product quality, features, benefits, performance and value. It is the summation of all these things, which create brand identity.
Hiring A Branding Company 101
How to hire a branding company.