No matter what medium you are using, all copywriting should have one prime objective – create an effective message that appeals to the audience it is intended to influence. This golden rule applies to websites, brochures, and sales letters, even adding a nice message to Grandmas little pink birthday card. However, the Internet presents a number of unique challenges for a copywriter, even if the people reading your sales letters are the same ones reading your website.
Review: Words That Sell
“Know your target audience.” It’s the #1 rule of copywriting. With the Words That Sell reports, all the hard work has been done for you. Just pick a profession and you’ll get tons of insightful details to help you write better copy.
SEO Copywriting Makeover: Finding the Right Trigger
Watch as professional SEO copywriter Karon Thackston takes a site with no emotional appeal and no search engine rankings and turns it into a great success!
Getting More Visitors To Your Web Site By Using Online Copy
You can attract more customers and generate more traffic to your web site through the simple technique of online copying. This is essentially done by the use of a professional copywriter.