The answer is to test. Test again. And then test some more. If ad A receives a two percent response rate, and ad B receives three percent, then we can deduce that ad B will continue to outperform ad A on a larger scale.
What Is Taguchi Testing
Taguchi testing, also called multivariate testing, is a way to test lots of different variables at the same time. Say what? Well, testing is sometimes not a clear cut issue. Say you want to find out if one thing is better than another. There may be many different variables involved in making that decision. In regular testing, one variable may be used to test, or several different tests can be run using one variable each. But with Taguchi testing, several variables can be test…
Testing Your Google Adwords Search Engine Ads
I?m not sure why, but many of my clients who place pay-per-click search engine ads like those on Google or Yahoo become obsessed with finding the best keywords and totally neglect other factors in creating a profitable search engine advertising campaign. Often they install so complicated a keyword empire that they can?t psychologically manage any other changes and leave their campaign running in such a way that it costs them way more than necessary.
Don?t let this happen t…
Creating A Cost-Effective Google Adwords Search Engine Ad Campaign
Pay-per-click ads like those available through Google Adwords can be a powerful, regular source of prospects for your products and services. However, whenever new clients have asked me to look at their Google Adwords campaigns, I begin to understand one element in Google’s growth to more than a $6 billion market value.
Many entrepreneurs fail to take advantage of Google’s mechanisms for making sure that their search engine ads get shown only to those who are logically pote…
Article Marketing – Correlating Revenue To The Articles You Write
If you are involved in writing or using articles to establish your credentials to share skills and knowledge to a broader internet community, it may be time to pause for a while and to consider to what extent this activity of article marketing is bringing in revenue to your online efforts. Just how is that done?
The Value of Testing
One of the most important parts of affiliate marketing is testing. This allows the affiliates to know the impact of each new idea and determine whether every change made will benefit or improve their site. Testing hints or spells out exactly what works and what needs to be rethought. Thus, if you are interested in affiliate marketing, make it a goal to be interested in testing.
Latest Drug Abuse Statistics in Young People
This November, there have been several new UK studies released which indicate a frightening trend in the abuse of drugs and alcohol, which affects young people and their safety.
Random Drug Testing in our Schools
Drug use amongst young people is an increasing trend, yet the public perception of the suitability / effectiveness of random drugs testing at school is relatively uncertain. This article contains statistics and the results of several important studies.
Recent Drug Abuse Statistics
Recently, the results of the Scottish Crime and Victimisation Survey (SCVS) 2006 were released, along with the Scottish Schools Adolescent Lifestyle and Substance Use Survey (SALSUS) 2006, giving an insight into the prevalence of drug abuse in Scotland in all age groups. Of course, these statistics are very similar to the rest of the UK and give us valuable statistical information on the current level of drug use in both children and adults.
Random drug and alcohol testing
Random drug and alcohol screening is used by many UK companies to deter the use or abuse of illegal drugs and / or alcohol by employees within the workplace. There have been a large number of case studies to demonstrate how effective random screening is in reducing accidents, absenteeism, ill health, litigation, etc.
Fight Prostate Cancer in Its Early Stages with a Prostate Self Test
Learn how you can detect and fight prostate cancer in its early stages using a prostate self test…
Lower Your Risk For Breast Cancer & Heart Disease
Many postmenopausal women are looking for alternatives to hormone therapy, especially in light of the recent Women’s Health Initiative research findings concerning the risks of combined estrogen and progestin therapy. Of particular interest are phytoestrogens, which have been gaining popularity due to their “natural” status, alleged health claims, and availability in a wide range of foods and supplements.