“It is time for us to stand and cheer for the doer, the achiever, the one who recognizes the challenge and does something about it.” – Vince Lombardi
Ecommerce: I Second That Emotional Connection
We are much more emotionally attached to products for which we feel some involvement. So true personalization and customization makes a real difference. Donald Norman (author)
Ecommerce Flex Those Marketing Muscles
John (or Joan) Q. Citizen probably dont think of how certain decisions in the business world affected them. The primary thing most are concerned with is making sure they have enough money to pay the bills.
Ecommerce: Landing The Merchant Account
Accepting credit card orders online is a convenient way to do business, especially for the consumer. There are online businesses that do not use credit card payments, but rather invoice and accept either cashiers check or money orders. However, in most cases this billing process results in a loss of more than half of a sites potential customers.
Ecommerce Reviving The Maverick
If you travel to antique and thrift stores in Americas heartland you find a slightly different idea of marketing than Broadway in New York. .
Ecommerce: Logos And More
Unless you are gifted in the area of graphic design it is probably best to develop a logo for your ecommerce site with the help of a professional.
Ecommerce The Stats Tell A Story
According to U.S. Government reports ecommerce continues to improve dramatically, Total e-commerce sales for 2006 were estimated at $108.7 billion, an increase of 23.5 percent (±3.3%) from 2005.
Ecommerce: Mashups And Future Site Function
What comes to your mind when you hear the term Mashups? It is likely whatever comes to mind will not come close to the actual thought process behind the term unless, of course, you are already familiar with the concept.
Ecommerce The Variety Spice
The manager of a superstore was surprised to see his newest salesman ushering a man out the door with multiple signed contracts in hand. The customer left with a new boat, SUV and enough new tackle to outfit the boat for an extended period of time. The man actually seemed very happy with his purchase and the new salesman almost seemed like the customers best friend.
Ecommerce: Naming The Solutions
The world of ecommerce is filled with fascinating technology and significant possibility. The move from a brick and mortar store to online sales may feel like being exported to a foreign country. You may not understand every issue involved in developing a winning website, but you CAN adapt. The end result may well be a long-term business opportunity derived from a worldwide customer base.
Ecommerce Top 7 Trust Builders
Many new ecommerce businesses have little idea the impact of trust marketing will have in their online business success.
Ebooks Spur Ecommerce
Cartoon strip creator Scott Adams self-published an ebook and found it connected with a larger audience than he expected, ”eBooks have been a substantial portion of my total book sales. I’ve reached a lot of readers who don’t like the higher cost of hardcover books.” Adams eBook sold a substantial volume of downloads and placed his work on the eBook Best Seller list.