There?s been a lot of talk about LinkBaiting in the blogosphere, and I?d like to weigh in.
First a little background: Google gives more ranking weight to what they call authoritative sites and pages. It defines those sites as having many outbound and inbound links. So now having links to your site is important to your success online. More simply, inbound links also drive traffic to your site.
So now we have link exchanges and link sales and link finding software. We hav…