A link is essentially a free advertisement on someone else’s site pointing back to yours. So when submitting your link information, write it like a well-thought-out advertisement. Here are some guidelines.
1. Give your link text some length — at least two sentences. If all “link pages” consisted of a short paragraph or two instead of five or six words, these link pages would have “content” and be more valuable. Most webmasters want substance (content) instead of one or tw…