What are Buyer Requirements?
Creating A Web Site That Sells – How To Keep And Convert Visitors
Designing a good sales web site can be the difference between losing a visitor and making a sale. You?ve got ten seconds to capture a visitor?s attention and convince them to stay ? that?s how long it takes the average user to decide to keep reading, or move on.
Dangerous Mindsets: Changing The Way You Think About Selling
3 Classic E-tailer Mistakes
Designing Your Web Store: The Building Blocks Of An Ecommerce Site
4 Things Your Web Site Should Accomplish
Choose Wisely: How To A Pick Profitable Product Line
If you?re like most new online sellers, the problem with selecting the right product line-up for your web site isn?t a lack of choices. The problem is you have so many choices you don?t know how to start narrowing them down. The key, according to Vinnie Busnelli, General Manager for http://USellCorp.com, is to base your product decisions on facts, not emotions.
Branding Your E-Biz – Creating A Name Your Customers Trust
If you want customers to spend money with you online, you have to make them feel confident they?re dealing with a legitimate business. They?re giving you their personal information, as well as their credit card number. If your web site sends a clear message that you run your business from your home, they may not feel comfortable entrusting you with that kind of info. That?s why it?s important to create a brand your customers recognize and trust.
Building Your Line-up: 5 Product-types Every Seller Should Carry
Too often, e-tailers think only in terms of carrying individual products. But according to Lisa Suttora, of http://WhatDoISell.com, ?If you?re in the mindset of selling one product to one person, you?re thinking about making a one-time sale, not about building a business.? You?re not just vending product X?you?re creating a product line and giving your customers a reason to return to your site.
Building Your Line-up: 5 Product Types Every Seller Should Carry
Too often, e-tailers think only in terms of carrying individual products. But according to Lisa Suttora, of http://WhatDoISell.com, ?If you?re in the mindset of selling one product to one person, you?re thinking about making a one-time sale, not about building a business.? You?re not just vending Product X ? you?re creating a product line and giving your customers a reason to return to your site.
Call Me?how To Improve Customer Communications
The easier you make it to contact your business, the more contact your business will get. That?s why so many small businesses are turning to Web 2.0 applications, such as web-initiated calls to generate sales leads. Also referred to as click and connect, these calls let your customers make live contact with you by clicking a small icon you can paste in your blogs, emails, or website.
Beating The Odds: 3 Ways To Ensure Your New Business Is A Success
It?s a scary fact that nine out of ten new businesses fail in their first year. But that also means that one out of those ten new businesses makes it. What sets these successful ventures apart from their less-successful counterparts? According to JP O?Brien, founder and president of http://KeepMore.net, the difference is that a successful entrepreneur treats their business as a business. This focus ensures they capitalize on tax breaks and deductions, and keep more of their h…
A Foreign Affair: Preparing To Attend An Overseas Tradeshow
For E-Biz owners, importing can be the key to lower product sourcing overhead and a diversified product line-up. One of the best ways to get started in importing is to attend an international tradeshow, where you?ll meet countless manufacturers and wholesalers of foreign goods. Much like the tradeshow industry here, any reputable show will qualify their exhibitors, so you can feel confident you?re only dealing with legitimate, authentic suppliers.
A Matter Of Trust: Protecting Your Customers? Privacy
Conveying trust to shoppers is critical to any online business, but especially to small businesses that lack the recognizable names and familiar brands of large retail chains. Thirty-five percent of online shoppers say they?re less willing to purchase from small, unknown e-businesses for fear that their personal information will be misused. So if you own a small online store, you?re starting out at a disadvantage because customers are weary of buying from you to begin with.