When doing PPC advertising the landing page plays a significant role in your success. A bad landing page will kill even the most targeted visitor and he will leave your website. With more PPC ad networks putting a lot of emphasis on Quality Score and related pieces it becomes even more critical to have a great converting landing page. Here is a quick checklist that will help you to evaluate your landing pages and to make better ones if needed.
How To Avoid Adwords Bid Prices Of $1.00 Or Above?
You have a problem. You logged into your Google Adwords Account to discover that all your keywords are inactive and that you will need to bid $1.00, $5.00, or even $10.00 for these keywords. Unless bid prices in your niche market are that high by default due to high competition, you normally should not have to pay $1.00 to activate keywords. Your Google Adwords account has been flagged as not meeting the new Google Quality Score. You will need to address this problem accordin…