To make a profit and stay in business, every business owner needs a reliable way to get more customers in the door, who are willing to spend money on what you have to offer. This article gives techniques on how to do both.
Learning to Think Like a Customer: Selling Tips for Success
Fact number one: potential customers buy for personal reasons (theirs), not ours. They could care less about our company, glitzy website, or how long the list of product features so skillfully displayed. They only care about the oldest motivation in the book WII-FM (whats in it for ME!)