We know logo designs are important. Logos are the symbols of your businesses and you display them more often–and in more places–than anything else associated with your efforts does.
Color Psychology — A Key To Effective Logo Design
Color is an instant communicator with which we connect instantly and subliminally. Whether our emotional and psychological responses to color are shaped by socialization or completely inborn, they are very real and very powerful. It is almost as if the human mind is hardwired to respond to color.
Color Psychology – Logo Design
When we see colors, we connect with them instantly on a subliminal level. No one can be sure if our reactions are the result of our very human nature or if they are shaped by our socialization, but the reactions are very real. The human mind is hardwired to respond to color.