A Text-Based design is often text only with exclusive typographic behavior (e.g. Microsoft, Yahoo). Most frequently however, the business name is included mutually with easy graphic elements to create a clean, simple individuality. The depiction of the word in essence turns out to be a representation of the business.
Logo Design Buyer?s Guide
Across a period of time a logo is the image which symbolizes a corporation, its products and services in a complete explanatory manner. Its purpose is to create an unforgettable, familiar feeling on the mind of a potential client or customer. It?s undoubtedly a logo which can be termed as the heart of a company?s corporate identity. So in a nutshell a logo is a trademark of a company or organization.