With the introduction of the first Grand Cherokee, Jeep defined and created the luxury sport utility vehicle (SUV) market, but in spite of this grand tradition the model is currently experiencing some difficulties. Jeep not only defined what an SUV was, it was the SUV market in the USA with the inception of the Cherokee and later on Grand Cherokee. This is no longer the case. The growing list of strong competition has intensified, and along with high fuel prices, this has lea…
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