Only in America could billions of dollars be made selling weight loss products to people who need to shed a few extra pounds. In a world full of starving people, Americans seem to have emerged as a nation of overfed, under exercised fatties who cant put down that bag of potato chips, stop eating that ice cream or refuse that second (or third?) helping of pasta. Americas weight problem historically solved by eating less and exercising more had now proliferated a dizzying array of products. Celebrities, nutritionists, doctors, herbologists, hucksters and former fatties have come up with thousands of products designed to melt fat, reduce cravings for bad foods, block carbs, sugar and fat, lose pounds while you sleep, and more..
History of Infomercials
It all began in the 1980s. Ronald Regan was president and one of the many controversial things he did in that office was to deregulate the TV industry. Why did he do it? Well, as a conservative Republican he lived and breathed by the free market rule, which stated that the government didnt belong in business, and businesses should live and die by the success or failure of their own practices and market forces.
A Look at Make-Up Infomercials
Using a variety of female celebrities, infomercial producers have once again created a huge market where none existed. Thats not to say that make up products didnt exist. They did. And they were a multibillion dollar industry long before anybody ever thought of infomercials.