In the development period of Google’s existence, its founders, Larry Page and Sergey Brin, were burning the midnight oil trying to discover a way to determine the importance of a web site.
Improve Your Google Ranking ? Full SEM Techniques
It is often said, by many search engine optimisation experts, that content is king. Others proclaim that a text linking strategy is king. The simple fact is, if you are to be successful in your site promotion efforts, all aspects of Search Engine Marketing (SEM) are essential to the mix.