Specializing in niche markets creates a powerhouse of ongoing business through word-of-mouth of advertising. Once you have achieved a position within a certain niche, that industry will begin to talk about you as the leading expert in your field.
Website Promotion: To Pitch Or Release…
The Internet has, without question, provided more opportunities and better communication between the media and business owners. However, it has also encouraged an onslaught of press releases for which the media simply cannot keep up. This means, that you, the business person must either deliver press releases so compelling that they will shine through the proverbial slush pile, or find a better approach for reaching your target editors or producers.
Web Site Promotion – 6 Key Press Release Facts – Long Version
Famous is as famous does and the famous get known through publicity. Yes, that’s right, fame doesn’t discover you, you create it through strategic campaigning. What’s more, the techniques for increasing your exposure are not as difficult to attain as you might think.
Web Site Promotion – 6 Key Press Release Facts – Short Version
How to Create A Hard Hitting Press Release – Keep it informational and concise. Avoid the use of superfluous language and adjectives. Editors want to know the facts.