Every site developer I know is absolutely fixated in trying to find the latest and greatest new way to acquire targeted site traffic. In fact, cottage industries for Google optimizing alone have sprung up over the obsession for traffic-building. Yet what is the value of traffic?
Shouldn’t we be more concerned with ROI? If sites which promise that they’ll send you “1 million hits (which are often just row upon row of 1X1 pixel images) for the low cost of $50”, can dupe nearly 5% of visitors into purchasing their utter garbage, it is a testament to just how desperate site owners are for visitors.